for brands
Healer Hive For Brands
Reach practitioners and the people who trust them, across six towns in the Sierra and on the Central Coast.
The Audience
Who You Reach
Healer Hive is where people in Truckee, Tahoe, Nevada City, Grass Valley, Reno and Santa Cruz find the class or practitioner they have been meaning to try. Yoga, sound baths, pilates, bodywork, and things they did not know were happening down the road.
The practitioners on Healer Hive are massage therapists, yoga teachers, acupuncturists and bodyworkers who list their own credentials and see clients every week. They are the people who get asked what to use, what to wear and what to buy.
We also produce Wild Soul and Gather Well, wellness festivals that bring these communities together in person. Across our last four events we have hosted 99 vendors.
0
Healers
and growing
0
Vendors
hosted at our events
0
Events
produced so far
0
Towns
intentionally added
0
Festivals
in 2027
The Case
Why This Works
Reach is easy to buy. Trust is not.
A massage therapist who uses your oil on forty bodies a month is not an impression. She is the person her clients ask when they want to know what to buy, and they buy what she uses.
Our events work the same way. Nobody scrolls past a booth. People stop, they try the thing, and they talk to the person selling it.
The 2027 Season
Upcoming Events
Three festivals across our two regions. Sponsor one or take the full season.
Two smaller events are scheduled for late 2026 in Truckee and Santa Cruz. Dates announced shortly.
Seven Doors
Ways To Partner
one
The Drop
Product seeding into working hands.
Four times a year we put a small number of carefully chosen products into the hands of practitioners across our towns. Not a box of samples. One brand, or a few, chosen because our people would actually use them.
A sound healer gets the bowl. A bodyworker gets the oil. A yoga teacher gets the mat. Then it lives in their studio, in front of the clients who ask about it every week.
We do not require anyone to post about you. Honest use in front of forty clients is worth more than a caption, and our practitioners know the difference.
two
Event Sponsorship
Show up at a Healer Hive event in one town or across all of them. Bring demos, samples, or just be in the room.
three
Festival Sponsorship
Our festivals run as full day gatherings. Sponsors get presence throughout, not a logo on a banner.
four
Vendor Booths
If you want to sell directly, we run vendor rows at every event.
five
Season Partnership
Take all three 2027 festivals as one package. Best value, and we plan the year around you.
six
Bring an Experience
The one we want most.
The best thing a brand can do at a gathering is not hand out a flyer. It is give people something to do. A tasting. A short workshop. A demonstration of the thing you actually make. Something people leave having done rather than having been told about.
Give us that and we will build the day around it rather than fitting you in at the edge.
seven
Something Else
If you have an idea we have not listed, tell us. We are small enough to build it with you.
Partner with one town or all of them. Tell us your budget and we will tell you what is possible.
The Fit
Are You Aligned
You do not need to tick every one of these. Most brands we work with tick three or four. What matters is that you can point at something real rather than a word on a label.
You make something people actually use.
If our practitioners would not reach for it while working, it is not for us.
Your ingredients are clean and you will say what they are.
Transparency counts more than certification.
You are made to last, or made to be refilled.
Repairable, refillable, low waste, or simply built well enough that it is not landfill in a year.
You are small, independent, or family owned.
Our community can tell.
You are female owned, BIPOC owned, queer owned, or Indigenous owned.
Our practitioners are largely women running small businesses. They notice when a brand looks like them.
You are made near here.
The Sierra, Northern California, the Central Coast.
You give something back.
To the land, to a cause, to a community. Something you do rather than something you say.
You are certified where certification means something.
B Corp, USDA Organic, Leaping Bunny, Fair Trade, Climate Neutral. We do not require them. We do notice them.
Your people are treated properly.
Fair wages and a supply chain you can describe.
You fit the mountains, or the coast.
Cold, altitude, dry air, salt, sun, long days outside.
If you tick some but not all, that is normal. We would rather work with a small brand doing three things genuinely well than a large one with a sustainability page and nothing underneath it. Tell us honestly what you are and what you are still working on.
The Local Door
If You Are Local, There Is Another Door
Truckee, North Lake Tahoe, South Lake Tahoe, Reno, Nevada City, Grass Valley and Santa Cruz.
If you are here, you do not need to make a product at all. And you do not have to be a wellness brand.
A coffee roaster. A bookshop. A bike shop. A brewery. A builder. A hotel. A credit union. If you are part of what makes this place worth living in, our community already knows your name. Showing up at a gathering of local people who care about their health is a different kind of presence than an ad in the paper.
Local counts for more than any certification on this page. A family business that has been in Grass Valley for thirty years is more aligned with what we are doing than a national brand with a recycled logo.
Tell us which town you are in and what you could put in front of people.
The Line We Hold
What We Will Not Do
We will not seed something our practitioners would not use.
If it does not belong in their hands, it does not go in the drop.
We will not require anyone to post about you.
What our practitioners say, if anything, is theirs.
We will not take anything making a medical claim we cannot stand behind.
Wellness sits alongside medical care here, never instead of it.
We will not take a brand that competes with our practitioners' own work.
If you sell the service they sell, this is not the place.
We say no more often than we say yes. That is why a yes from us means something.
let's partner
Get In Touch
We love partnering with brands who want to make a difference through community involvement and wellness. If you are curious about our work, our partnerships, or anything else, send us a note.
It lands in Kelly's inbox. If it looks like a fit you will hear back in a couple of days.